end distracted driving

We empower people to change their behaviors behind the wheel.

One text, one moment of distraction, one glance down, can mean disaster.

By putting the phone down while driving and encouraging others to do the same, you can prevent crashes and save lives.

types of distraction

There are three different kinds of distractions:

visual, manual, and cognitive.

  • Visual distractions take our eyes off the road. 
  • Manual distractions make us take our hands off the wheel. 
  • Cognitive distractions drag our minds away from our driving. 

Using a phone while driving is particularly dangerous because it involves all three kinds of distraction.

distracted driving facts

9 people are killed each day in the U.S. in crashes caused by a distracted driver


Mental distractions can last up to 27 seconds after a text or distraction occurs


Drivers under the age of 20 have the highest proportion of distraction-related fatal crashes


39% of U.S. high school students admitted to texting or emailing while driving during a 30-day period